Wednesday, February 20, 2013

Airstream Interstate keeps top Class B motorhome ranking for 2012

JACKSON CENTER, Ohio, February 20, 2013 – Airstream announced today the brand’s Airstream Interstate, for the second year in a row, was named the number one selling Class B motorhome model in the U.S., according to Statistical Surveys Inc. In 2012, Airstream grew its market share in the touring coach segment by 20 percent and increased unit sales by 58 percent.

“We are pleased but not surprised that the Interstate has held the top spot for two years running,” said Airstream CEO and President Bob Wheeler. “Our focus on delivering a premium experience for our luxury buyer has been very effective, and our strong dealer network has been the key to our success in the marketplace.”

The Interstate, built on the Mercedes-Benz Sprinter chassis, fuses the legendary quality and design of Airstream with Mercedes-Benz’s comfort, control, and luxury. The unit continues the tradition of extraordinary design and handcrafted quality that has made Airstream a style classic for more than 80 years. The unique blend of these two premium brands yields a fuel-efficient, luxurious, safe, and comfortable way for travelers to explore the open road.

Airstream had a record-setting 2012, marking it the best-selling year in the company’s 82-year history.

SOURCE: Airstream news release and RVtravel.com.

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